Victoria Arellano – Graphic Designer

Visual Communication Design

I listen and help you transform your vision, idea or passion into clear and effective designs.

Whether it’s a new logo, marketing collateral, publication (digital or print) or a whole new identity I will work with you to produce professional design work that will effectively help your brand get noticed and ultimately increase your business.

Creative Visual Communication

I listen and help you transform your vision, idea or passion into clear and effective designs.

Whether it’s a new logo, marketing collateral, publication (digital or print) or a whole new identity I will work with you to produce professional design work that will effectively help your brand get noticed and ultimately increase your business.

services

“The way something is presented will define the way you react to it”

– Neville Brody

I will listen to your needs and help you communicate your message using colour, style, typography, illustration and creative ideas.

I’ll work with you to understand your company’s core values and communicate them through symbols, colours, and typography that best represent your brand creating unique design solutions that attract the attention of your target audience.

Whether you need a logo refresh, a new creation or, even further, a new Brand identity, I’m sure I can help.

Brochures, flyers, invitations, advertising, catalogues, menus, and much more. All these will help promote your company in print and online. I can help produce cohesive pieces that get results.

Whether you need an interactive pdf publication or a fully responsive digital one, we can find the perfect solution to show your content in an interactive, engaging, and highly effective way.

I can build and manage bespoke, modern websites that are engaging, beautiful and responsive which will help you grow your brand online and engage with your audience.

High impact HTML5 ads are proven to attract more traffic to websites than standard static banner ads. Add video, social share, animations and much more. I can help by creating a professional banner designed to get clicks.

ABOUT ME

Hi, I'm Victoria

After five years studying Visual Communications in Buenos Aires (Argentina), I travelled to Brazil in 2004 and worked for a leading Design and Advertising agency. I returned to Argentina in 2007 and worked in a Public Relations and Marketing agency where I gained experience in website design, luxury brand communications and Public Relations.

In 2008 I decided to move to England. For over six years I worked in the Promotional Merchandise industry, learning about product design and premiums. Since 2016 I’ve been working in the publishing and events sector working on digital and print publications as well as events collateral.

Through design I’ve learnt much about the idiosyncrasies of each country I’ve lived in. I don’t subscribe to a particular style and I believe in clear visual messages delivered through creative harmonious design.

selected work

Check out some of my work

Logo and stationery design concept for a Wealth Management company. One of my personal combos, copper (or any colour!) foil + navy blue.

Roll Dice Gaming is a tabletop gaming convention held in the UK. I was commissioned flyers, show guide and other collateral pieces for the event.

SAFE T NET, a UK based Security Systems company, commissioned me to design their brand identity and website.

Logotype, business cards and promotional flyers for a cleaning services company based in Hertfordshire.

I’ve designed posters, flyers and promotional pieces for this traditional English pub with a modern twist.

Logotypes

A selection of custom logotype work.

Digital Publishing

Fully responsive digital magazines.

Invitations

Unique invitations for your event.

Reasons to work together

It’s a competitive world out there and everyone has something to offer. Here’s a few reasons why it would be great to work together.

Creativity

I can bring creative new ways of solving communication problems that will help you reach your audience and your business goals.

Friendly service

You will find me ready to exchange ideas or discuss  your project … always with a smile.
🙂

Multi-skilled

I’m always looking out for new things to learn and I am surrounded by very talented colleagues that can jump in when the project awards it.

What my clients say

It's always a pleasure to work alongside Victoria. The quality of her design work and the ideas that she brings to the table are superb! She is highly skilled in what she offers but also a very easy person to communicate with. We have worked with her on many projects and can highly recommend to all business's both large and small. Her attention to detail and eye for design has never been questioned - an incredible local talent!
Tim & Noel Hunter, Hitchin Lavender
Tim & Noel Hunter
Hitchin Lavender
5/5
We’ve worked with Victoria since our inception when developing our logo and she’s helped with various design aspects to our published material. Her creative ideas are excellent and she’s a pleasure to work with.
Mark Perchtold
Director – Omba Advisory Investments Ltd
5/5
Victoria is extremely patient, responsive, and helpful in providing insight toward our business goals. She made the overwhelming process of getting my business designs out of my head and into life painless. Victoria's seamless execution made the experience a pleasure. We are looking forward to working with her again.
Alfie Brown
Alfie Brown
Editorial Director – Hertfordshire Investor
5/5

How can I help?

If you have a project in mind and would like to discuss it, please contact me here:

services

“Bad design shouts at you. Good design is the silent seller.”

– Shane Meendering

I will listen to your needs and help you communicate your message using colour, style, typography, illustration and creative ideas.

I’ll work with you to understand your company’s core values and communicate them through symbols, colours, and typography that best represent your brand creating unique design solutions that attract the attention of your target audience.

Whether you need a logo refresh, a new creation or, even further, a new Brand identity, I’m sure I can help.

Brochures, flyers, invitations, advertising, catalogues, menus, and much more. All these will help promote your company in print and online. I can help produce cohesive pieces that get results.

Whether you need an interactive pdf publication or a fully responsive digital one, we can find the perfect solution to show your content in an interactive, engaging, and highly effective way.

I can build and manage bespoke, modern websites that are engaging, beautiful and responsive which will help you grow your brand online and engage with your audience.

High impact HTML5 ads are proven to attract more traffic to websites than standard static banner ads. Add video, social share, animations and much more. I can help by creating a professional banner designed to get clicks.

ABOUT ME

Hi, I'm Victoria

After five years studying Visual Communications in Buenos Aires (Argentina), I travelled to Brazil in 2004 and worked for a leading Design and Advertising agency. I returned to Argentina in 2007 and worked in a Public Relations and Marketing agency where I gained experience in website design, luxury brand communications and Public Relations.

In 2008 I decided to move to England. For over six years I worked in the Promotional Merchandise industry, learning about product design and premiums. Since 2016 I’ve been working in the publishing and events sector working on digital and print publications as well as events collateral.

Through design I’ve learnt much about the idiosyncrasies of each country I’ve lived in. I don’t subscribe to a particular style and I believe in clear visual messages delivered through creative harmonious design.

Reasons to work together

It’s a competitive world out there and everyone has something to offer. Here’s a few reasons why it would be great to work together.

Creativity

I can bring creative new ways of solving communication problems that will help you reach your audience and your business goals.

Friendly service

You will always find me ready to exchange ideas or discuss concerns about your project … with a smile.
🙂

Multi-skilled

I’m always looking out for new things to learn and I am surrounded by very talented colleagues that can jump in when the project awards it.

Logotypes

A selection of custom logotype work.

Digital Publishing

Fully responsive digital magazine.

Web Banners

HTML5 ads for various clients.

Invitations

Unique custom invitations for your event.

How can I help?

If you have a project in mind and would like to discuss it, please contact me here: